iDeal RV
Custom-build luxury caravan manufacturer offering direct-to-customer design collaboration with extensive personalisation options.
Privately owned · Australian made
Key facts
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About iDeal RV
Background
iDeal RV is a custom-build luxury caravan brand based in Campbellfield, Victoria. The company offers a direct-to-customer model where buyers work closely with the manufacturing team to design their ideal caravan with extensive personalisation options.
Manufacturing
Caravans are manufactured in Campbellfield, VIC. The range includes the Cape Otway Series (17-19.6ft), Barrington Series (21-22.5ft), Opulence (22ft), and Voyager (19.6ft). Strong emphasis on luxury fitout with customisable upholstery, benchtops, flooring, colours, and wheels. They also have a dealer presence in Klemzig, South Australia.
Market Position
iDeal RV targets the luxury custom-build market, differentiating through the depth of personalisation available and the direct relationship between customer and builder throughout the design and construction process.